Content Strategy for the Web by Kristina Halvorson

Content Strategy for the Web Kristina Halvorson ebook
Page: 135
Publisher: New Riders Press
Format: pdf
ISBN: 0321620062, 9780321620064

But what does that really mean? The second edition (2012) updates this with new case studies, examples and more. How to harness the web by using compelling online content. How do we build web places that actually meet human needs? If you've been reading our blog at all in the last year you know that it starts with solid content strategy. Dan, as I understand it, a “content strategy” is an approach to Web development where you focus on the information the customer needs to successfully achieve the various tasks they must (or may) do with you. For planning, creation, & re-use of content: What content. Confab Minneapolis: Mapping the Pieces of the Content Strategy Puzzle. Your SEO strategy is very important to your overall web traffic strategy. Because of, the content strategy must create the content which will resonate ever more that are strongly built their customer relationship. By Meghan James+ on June 11, 2013. So go forth and multiply your audience with your own content strategy. The main focus has Web is still in pretty bad shape. Kristina Halvorson's book quickly became the go-to source when it came out 2009. €� due to how consumers & buyers are changing. When & why; See Kristina Halvarson's book, Content Strategy for the Web.